011 – Rudi Anggono of Google Zoo – User First

Creative think tank for brands and agencies at Google… Rudi Anggono, Head of Creative + New Experiences for The Zoo at Google (Google’s “creative think tank for brands and agencies”, with a mission “to push the limits of creativity thanks… Continue Reading

008 – Natasha Cholerton-Brown of Bloomberg Media Group – Guts, Common Sense, and Storytelling

Creating custom content at Bloomberg Media… Natasha Cholerton-Brown, Custom Content Manager for Bloomberg Media Group (a global business and financial information and news leader), ensures that all integrated digital storytelling, experiential, mobile and print custom content deals/partnerships create the most… Continue Reading

007 – Katie Kim of Cadillac – The 115-Year Old Startup’s Strategy to Outwit

A luxury car brand’s relationship with content creation, brand partnerships and experiences with Cadillac… Katie Kim (Manager of Brand Partnerships and Experiences at Cadillac) discusses consumer touchpoints in the real world and the new brand experience center in SoHo, New… Continue Reading